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Some brands will MARK America250 with words. Others will celebrate it with moments
This year, every screen, feed, and shelf will have something to say about what America's 250th birthday means. But for brands that have been part of American lives for generations, there’s another way to show up: inviting the whole country to take part in your shared history. 
A different kind of celebration for a brand that’s always been there
Kraft Heinz’s iconic products are already baked into daily routines and big moments.

That history creates an opportunity most brands don’t have: to turn a national milestone into personal, shared experiences.

Experiences that thank customers for all the good times you’ve had together – and get them excited for what’s next.
COLLAGE
A SIMPLE IDEA:
Everyday purchases
unlock memorable experiences
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TLC can bring America Always to life with classic American experiences, PAIRED with your classic American brands
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Stock up on snack fuel, get free entry to a National Park
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Buy your favorite dogs, get travel credits for a 4th of July getaway
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Sip the Sun, win a trip to see iconic American landmarks
Moments that spark smiles, feel instantly familiar, and create lasting value – echoing the role Kraft Heinz plays in Americans’ lives, and amplifying your America250 sponsorship.
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A bit about TLC
TLC Worldwide solves sales, engagement, and loyalty challenges for leading CPG brands, including PepsiCo, Mars, Mondelez, and Nestlé, across 15+ markets. (We’ve even worked with you in the UK.)

We turn transactions into meaningful moments with personalized incentives tied to consumer passions. 
IF THIS SPARKED AN IDEA, we’d love to talk
Whether it's in person or virtually, let's have a conversation about bringing America’s favorite food brands to life – and how TLC can help Kraft Heinz make 2026 a year for the history books.
Book a convenient time